Web transforming real estate sales
SITES OFFER MORE DATA THAN AGENTS DO

By Sue McAllister
Mercury News

One such local company is Movoto.com, co-founded by Silicon Valley software entrepreneur Henry Shao. When Shao went house-hunting six years ago, he wanted to see a decade's worth of price information for Palo Alto and Los Altos homes, and grew frustrated when real estate agents couldn't provide it.
That inspired him to build a new kind of real estate company: one with a Web site that offers instant access to the neighborhood low-down rarely offered by real estate agents. Movoto.com offers historical, city-specific price trends, comparisons of homes' list prices and sale prices, comparable home sales data complete with photos, nearby school test scores and more. Details such as how long a home has been on the market are also included.

Complete article: click here